Value: $200
Work directly with me (Bryce) and a veterinary nutritionist to take control of what's in your dog's bowl.
Fully balanced recipes and a simple weekly routine, taught live, step by step. The same recipes 2k+ dogs already eat.
If any of that sounds like you, here's the truth: it was never your fault. Nobody ever walked you through it step by step, with recipes you can actually trust.
That's the whole reason The First Batch exists.
For years, I tried to get it right. I'd find recipes online, or put my own together, and hope.
But every time I set the bowl down, the same questions ran through my head:
I never had an answer. So I kept guessing, and I kept worrying.
The first time my wife and I really committed, we went all in. An hour's drive to Denver for the fancy ingredients. Two hundred dollars. Four hours in the kitchen for one batch.
Then we set this beautiful meal down in front of Harper. She took one sniff and walked away.
I just stood there. Exhausted, out two hundred bucks, and still no idea if what I'd made was even good for her.
That's when it sank in. I was pouring everything I had into this, and I still didn't know if I was helping my dog or slowly hurting her.
Then I found the research, and it gutted me. One case report followed four puppies fed nothing but raw meat, no bones, no supplements. All four ended up with bones too weak to hold them. Two had to be put down. The other two were switched to a balanced diet and fully recovered.
Mine wasn't raw, and it wasn't that extreme. But the root problem was the same one I'd been gambling with. Unbalanced.
The big studies, UC Davis and Texas A&M, kept finding the same thing. Almost every homemade recipe is missing something. The only ones that came back complete and balanced were built by a veterinary nutritionist.
That's when it clicked. It was never about how hard I tried. It was the recipe itself.
Here's what I'd give anything to have known back then. I didn't have to figure this out alone. I needed someone to walk me through it. Someone to:
I don't carry that dread anymore. Feeding my dogs homemade finally feels safe.
That's what I want to give you in four weeks. The confidence to set the bowl down knowing it's exactly what your dog needs.
I'm not asking you to take my word for it. UC Davis researchers analyzed two hundred homemade dog food recipes, from books, websites, even veterinarians. Here's what they found.
Only about 1 in 20 was nutritionally complete. The rest were missing something a dog needs.
And the recipes written by a veterinary nutritionist? Every single one passed.
Dr. Danielle Conway is a veterinary nutritionist who completed a formal three-year veterinary nutrition residency at the University of Tennessee College of Veterinary Medicine, the same advanced training as the nutritionists whose recipes were the only ones that passed.
She formulates every recipe in The First Batch. She takes the nutritional requirements for a dog of a given weight and life stage and builds a recipe that meets them, start to finish.
One live session every week, plus daily support in the community in between. You're not formulating anything or counting nutrients, you're just following a recipe that's already built right.
Live, we find your dog's recipe together, learn how to read it, and build your exact grocery and supplement list. You leave knowing precisely what to buy.
A live cook-along. We make your first balanced batch together, step by step. Then you start the slow, 10-day transition so your dog's stomach has time to adjust and nothing gets rushed.
By now your dog's well into the transition. We add a second recipe for variety, then lock in what makes this last: how to batch-prep and store it so you're cooking about an hour a week instead of every day, and how to keep the cost down.
A live Q&A with me and Dr. Conway, our veterinary nutritionist, to troubleshoot your dog, picky eater, sensitive stomach, whatever you're stuck on. Then we set you up to keep this going long after the cohort ends.
The coaching and recipes add up to $455, plus over $500 in free bonuses.
Dr. Danielle Conway
Veterinary Nutritionist
In your Week 4 session, ask Danielle your questions live, the same nutritionist who formulates every Fairbowl recipe.
Here's an example recipe, scaled for a 50 lb dog:
This is the recipe calculator inside Fairbowl+. Slide to see how one cook session scales, so you prep once and feed for days.
Ingredients
Supplements
Cooking instructions
+ 23 more recipes. Beef, chicken, turkey, pork, salmon, and lamb, grain-free and grain-inclusive, puppy and adult, so there's a fit for every dog.
Every recipe in the library, formulated by Dr. Danielle Conway.
Every recipe scaled to your exact dog, like the one above. No more second-guessing whether the portion is right.
Switch foods too fast and you get the diarrhea, the throwing up, the 2am worry that you've done something wrong. This walks you through the change one day at a time, so it's slow and gentle on their stomach.
So you're never stuck guessing alone. Post a photo of the bowl, ask the question you think is silly, and hear from me and people doing the exact same thing.
New recipes and tools land throughout the year, all included, nothing extra to buy.
even more for multiple dogs
One price. Covers every dog you have.
If your dog has a medical condition, a one-on-one veterinary nutritionist is still the right call. The First Batch is for healthy dogs whose owners want to cook balanced meals with confidence.
Come to the first two weeks. Cook with us, ask your questions, see how it feels. If it's not what you hoped, email me by the end of week two and I'll refund you in full. No hoops, no hard feelings.
| Dog weight | Homemade | 50/50 | Topper |
|---|---|---|---|
| 25 lb | $66 | $46 | $29 |
| 50 lb | $131 | $87 | $51 |
| 75 lb | $195 | $126 | $71 |
| 100 lb | $260 | $165 | $89 |
| 125 lb | $325 | $204 | $107 |
| 150 lb | $391 | $243 | $125 |
You can keep going the way you have been. More guessing, more worry, more hoping the bowl you put down is enough.
Or you can spend four weeks with me, get it right, and never carry that doubt again.
Join The First BatchThe First Batch is an educational program and does not replace veterinary care. If your dog has a medical condition, talk to your veterinarian before making changes to their diet.